You are currently browsing the category archive for the ‘NWEI Developments’ category.
It’s hard to believe, but NWEI’s 20th Anniversary is just around the corner. One short year from now NWEI will turn 20, and in preparation for our 20th Anniversary we’re creating a map that will “pin” locations where NWEI courses have taken place over time. Whether you participated in 1993 or just last week, in one course or all 11, we invite you to “pin” your location on our Alumni Map.
Click here to complete a very short web form, and we’ll use your City/State/Zip Code information to create a pin on our NWEI Alumni Map.
Thanks for helping us demonstrate the reach of NWEI’s programs and our impact across North America! As an incentive to create your Alumni “pin” on the map we have a couple of swell raffle prizes that everyone who completes the form will be eligible to win–including a free pair of KEEN shoes and a KEEN bag.
The Northwest Earth Institute is excited to be a part of 21 Acres non-profit school‘s offerings on sustainability and stewardship in 2012!
21 Acres, located in Woodinville, Washington, is dedicated to teaching people how to grow, eat and live sustainably. Its new series of core courses is beginning in February, with continuing education classes focusing on principles of sustainable agriculture, including those related to not only food and food systems, but also home energy and water conservation, tools for local economic development and quality of life improvement. Future courses feature NWEI’s Choices for Sustainable Living, Sustainable Systems at Work, as well as health and climate change issues.
If you are in Washington in the Sammamish Valley area, first courses are on Backyard Farming and Food Processing. For more information, call 425-481-1500 or email deb@21acres.org. You can also visit the 21 Acres website.
One of NWEI’s long time volunteers, Betty Shelley, will be offering a “Reduce Your Waste, Reduce Your Impact” class beginning Tuesday February 7th – hosted at the NWEI office in Portland. Alarmingly, since 1900 the US population has tripled but use of materials has increased 17-fold (from David Wann’s Simple Prosperity). If you would like to reduce your waste and lessen your impact on the planet, this class is for you! Below is information from Betty regarding the class:
I will be offering my three-session “Reduce Your Waste, Reduce Your Impact” class this winter at the Northwest Earth Institute office beginning Tuesday, February 7th from 6:30 to 8:30pm. The class will deal with solid waste, aka garbage, but will also touch on reducing water, energy, and other resource use. The format is interactive with the goal of engaging participants through discussion and assignments to explore their actions and behaviors, and learn ways to make lasting changes. Learn my techniques and share your own.
*To sign up for the class, either email or call no later than January 31st. The number of participants needed is a minimum of eight and a maximum of twelve. The class will be cancelled if fewer than eight sign up. The $25 fee (cash only) is due in full at the first meeting.
Please share this with anyone you know who is interested in making a commitment to reducing their impact.
Betty Shelley 503-244-8044 greenhouseone@gmail.com
“It was great to talk to other people about their efforts to reduce, reuse and recycle. Just going to the class made me feel great and inspired to take more action.” Barbara
“Even knowing as much as I know, I still learned quite a bit that I take and use at home and in my business.” Lane’
“The activities and lecture portions were just short enough to keep people interested. The small tips had the best impact for me.” Jessica
Download the class flyer here: BettyShelleyWasteReductionClass
The Northwest Earth Institute is seeking an experienced development associate to join its team. This 15 hour a week position will provide key coordination and support of NWEI’s fundraising efforts in the areas of annual giving, campaign support, database management and miscellaneous department support. The Development Associate reports to the Development Director.
Please see the complete job description for more details and application instructions: NWEI Dev Assoc Job Description.
We are excited to announce that two of our classic discussion courses are now offered at a reduced rate.
Published in 2008, NWEI’s first course on climate change, Global Warming: Changing CO2urse is now available for $15. This four session course contains useful information about our current state of affairs based upon human-caused climate change, how we got here and what we can do to change course. Place your order online, or call us at 503-227-2807 to purchase this informative and useful discussion course. Also, stay tuned for info about an upcoming supplement to this course, available in spring 2012!
Healthy Children, Healthy Planet is now available for $12. As relevant today as it was when first published, Healthy Children, Healthy Planet examines the impact of media culture on our children, explores alternatives to the material focus of celebrations, considers the importance of nutrition and healthful eating, and addresses the importance of a child’s connection to nature. Healthy Children, Healthy Planet shows that to care for Earth is to care for your family.
We encourage to you to promote sustainability in your community by organizing an NWEI course this winter! Remember, the right conversations can changes lives. Happy New Year!
Northwest Earth Institute courses have been used in the business community and at workplaces of all kinds since our founding in 1993. In fact, the first discussion course to take place was in a law office, setting the template for thousands of organizations to follow in gathering employees to discuss pressing environmental and social responsibility concerns. As the former Director of Business Partnerships for NWEI, I was particularly excited to find a communications blog, Change Conversations, where blogger Sally Kieny wrote about how NWEI’s discussion course on Voluntary Simplicity prompted a business group to reflect on how our written and verbal communications can be simplified through getting back to basics. Read below for Sally’s reflections and find the full post here.
Recently I signed up for a discussion course entitled Voluntary Simplicity, offered by the Northwest Earth Institute. I wasn’t quite sure what to expect, but was intrigued at the thought of bringing more simplicity into my life. Immediately I was conjuring up ideas of clean and organized closets, a streamlined home office and less stuff in my life. And while I hope to reach that level of uber-organization in my personal life, I’ve also come to realize that this concept offers much for the marketing-communications world.
I think this particular quote on the course booklet says it all:
“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.”—Hans Hoffman
Think about it. Removing the clutter from your marketing, your written and verbal communications, is so important. It ensures that your message is clearly defined and to the point—and that’s essential if you want to be effective. It’s all about being focused and deliberate with your marketing...
Simplifying and Getting Back to Basics: We use a tool called a positioning worksheet to help our clients bring focus to their marketing activities and determine how they want to be perceived in the marketplace. Through a series of work sessions, we work with our clients to develop a statement that identifies the business they are in, the specific needs of their customers, who their competitors are and the unique benefits of our clients’ products or services. Using this statement, we are then able to evaluate all potential marketing activities (advertising, sponsorships, PR activities, etc.) to determine if a particular activity would support—or detract from—the client’s positioning. This tool simplifies and brings a clear focus to their marketing activities.
So the next time you find yourself weighing various advertising options or determining which trade shows to attend, ask yourself, with your positioning statement in hand: Is this activity taking my business where I want it to go? Will it meet the needs of my customers? Is this activity “on position” for us?
If you can’t answer “yes,” then ditch the activity and move on.
This month, Ellen Dawson-Witt is hosting Choices for Sustainable Living in her 192 square food home in Yellow Springs, Ohio. The group is discussing voluntary simplicity, ecology, food and money…and all things pertaining to living more lightly on the Earth. For more photos of Ellen’s ‘tiny house’ and for the full article entitled “Tour of a Tiny House” in the Yellow Springs News, click here.
When Ellen Dawson-Witt wanted to live a more sustainable life, she didn’t take half-measures. She moved to a farm, went off the grid, and downsized to a house the size of a shed.
Fitting her life into 192 square feet was easy for the 56-year-old — she long ago eschewed television and fashion, and got rid of the stuff she didn’t use — and so was living on a farm in exchange for taking care of goats. And she didn’t mind carrying water, using a composting toilet, keeping a wood stove going and lighting oil lamps in the off-the-grid structure that lacked indoor plumbing and a furnace.
She raised some of her food, carried the water she used for bathing and cooking from a nearby well, collected rainwater from her roof for washing, composted her waste and split wood for her wood stove. There were some modern amenities too — three solar panels, which provided some electricity for a lamp, CD player and laptop, and a 1934 gas range for cooking.
“It was fully living in line with my values,” Dawson-Witt said. “I like to know where my food comes from; I like to be in literal touch with the elements and to work with other people.” …
Thanks to Ellen for setting the example that living this lightly can be done – and for sharing it with others through a Choices group!
This month in the Sequim Gazette (Washington), columnist Beverly Hoffman posed a challenge about shifting our thinking and educating ourselves in order to create the changes we wish to see. She reminds us that Fall and Winter are times to come inside, slow down and gather with friends, family and co-workers in the spirit of educating ourselves more deeply as times change. We hope you’ll host others for an NWEI course this season, too! Read Beverly’s article below:
As I talk with my friends, it seems that many of us have shifted our thinking toward a greater consciousness. Like the Joads in Steinbeck’s “Grapes of Wrath” who, in the Great Depression, had to leave their Dust Bowl Oklahoma land and drive to California in hopes for something better, we know things are changing. And how we respond to those changes might define us, as individuals as well as a country.
At least three ideas seem to be intersecting right now — a sluggish economy with food prices getting higher, a wish to eat healthy food and a growing sense of the need to reduce our carbon footprint on earth. Many of us are thinking about a first-time garden or how to increase the size or productivity of existing gardens. I was at a friend’s house the other day and she was showing me how they planned to change a perennial bed into a raised bed where they could grow vegetables and include a hot frame. Another friend is experimenting with hydroponic (no soil) production. I also saw a class on hydroponics recently advertised. Another friend showed me a small second-year garden where she or her husband gather vegetables each evening for a stir-fry.
In Port Townsend this past month, the Northwest Earth Institute sponsored a weekend conference with Will Allen as the keynote speaker. Allen, the son of sharecroppers, who became a professional basketball player and later worked for Proctor and Gamble, shared hundreds of slides of how he has transformed cultivation practices, using raised beds, composting, aquaculture and vermiculture (composting utilizing worms). He is undeterred about his vision and feels he’s in the infancy stage of his wish for the entire world to have access to good food. He composts on a huge scale to create a rich soil — his answer to growing healthy crops. Then he transforms any offered space — asphalt-covered parking lots or an area where there is infertile soil — by heaping his composted soil on top. He teaches people how and when to plant, how to harvest and how to sell at local farmers markets or to restaurants and school cafeterias. He constantly is learning and experimenting. One idea I loved was his wish to build a five-story structured greenhouse of sorts with an institutional kitchen inside where people could learn to can, dehydrate and freeze crops.
On another weekend I again went to Port Townsend for its Film Festival and saw two movies on alternative gardening. One was about a man who created a garden in the back of his truck, adding a vapor barrier and rich soil. He literally was a gardener on the move, selling his herbs and produce around the city. Another film showed a gardener who was growing rows of produce atop New York buildings. He had to have an engineer figure out the amount of stress a roof with wet soil could handle and then with that knowledge, he laid out beds and was able to produce an abundance of food. Another lady, who lived in a city high-rise with lots of windows in the foyer, experimented with hanging gardens made of suspended plastic gallon bottles tied together and attached to a horizontal PVC pipe with holes punched in the bottom, that was the water source trough. Below the hanging plastic bottles tied to one another, another PVC collected the dripping water and pumped it back up to the feeder pipe.
People are thinking. And creating. And experimenting. And are problem solving. Like the Christ-figure Jim Casy in “The Grapes of Wrath,” many are recognizing that “we” is far more important than “I” and are trying to build communities where people work together and where Mother Earth is protected and honored. Recently I was at a lovely apple orchard party where the hostess invited her guests to pick apples to take home. She also had a cider press where guests filled containers with fresh apple juice. Even the pulp was saved … for a lady to take home to her chickens. While there, I went into the greenhouse and tasted tomatoes right off the vine. So sweet. So juicy. The entire afternoon was a celebration of the harvest and of good friends taking the time to be together sharing a potluck meal.
Times are changing. We might want to visit the Northwest Earth Institute website (www.nwei.org) and look at the courses they offer. During this fall and winter, as our lives slow down a bit, we might want to host a group of like-minded friends to study one of their books, such as “Voluntary Simplicity,” “Menu for the Future,” “Healthy Child, Healthy Planet,” etc. Each book is about $21. At the talk by Will Allen, we all were encouraged to find a way to plant something to eat in our surrounding gardens around our homes. We were challenged to educate ourselves more deeply as times are changing.
I pass on the challenge to you.
For the full article, click here.
NWEI was featured earlier this week on OPB’s Think Out Loud with guests Rich Bruer (board member for NWEI) and Kim Smith (PCC professor and third time participant in NWEI’s EcoChallenge). Here is an excerpt from that coverage:
October 1st marked the start date of the annual EcoChallenge. The event, created by the Northwest Earth Institute (NWEI), challenges participants to reduce their environmental impact in some way for two weeks. The event may have started small, but as awareness of the challenge increases, so do the participants. Mike Mercer, the Executive Director of NWEI says last year only 375 participated, but this year it’s closer to 1,300 people.
Participants can take the challenge by themselves or work in teams and are encouraged to track their progress daily. A few of the categories suggested on the EcoChallange 2011 website are water conservation, energy efficiency and sustainable food options. The website also has a “Check-In” page where participants can log every day that they meet their challenge.
Are you participating in the 2011 EcoChallenge? Did you participate in the past? What do you do daily to reduce your environmental impact? Click here to see the conversation online.
Let us know what you are doing! Learn more at www.ecochallenge.org
This just in from our guest conference blogger, Shelly Randall of SustainableTogether.com, who took the time to recap the events of NWEI’s multi-day biannual gathering a few weeks ago. Thanks Shelly! For those who weren’t able to join, this will fill you in on gathering highlights and outcomes.
Salutations from Port Townsend, a community that is still reverberating with the excitement of hosting NWEI’s biannual North American gathering last month (Sept. 15-18, 2011). The “Will Allen buzz” has yet to wear off, and every one of the 500-odd people who attended his public keynote address seems to still be talking about it. Everyone else in town is eagerly awaiting the video that was shot that night to be edited and released.
Our grassroots efforts to create a more vibrant and sustainable local food economy have gained visibility and been bolstered by the opportunity to host NWEI’s conference, “If Not Me, Then Who? Building Healthy Communities and Local Food Systems One Conversation at a Time.” (Thanks to NWEI for offering reasonable day rates that made it possible for many Port Townsendites to attend the conference part-time.)
In addition to the conversations that started, “Did you hear Will Allen?”, conversations here in Port Townsend are spinning off everywhere:
- Through new NWEI discussion courses that are starting up this month, in homes and churches;
- At a talk this week on reconnecting urban consumers to agricultural producers, presented by the director of our state Department of Agriculture and hosted by Port Townsend’s Citizens for Local Food;
- At this week’s kick-off event for Our Watershed, a NWEI-style, 7-week course being offered at no charge to participants, and available in two geographic versions: the Pacific Northwest and more specifically Puget Sound. Click here to learn more.
- At meet-the-candidate events with conference attendee and local economy advocate Deborah Stinson, who is running for City Council;
- Between my 3-year-old son and the 4-year-old son of a climate researcher I met at the conference whose family just happens to live four blocks from mine!
Best yet, our local Chamber of Commerce has invited me and Judy Alexander (chair of Port Townsend’s NWEI steering committee and Local 2020 leader) to present back-to-back in November, and is dedicating two of its weekly meetings to the topic of local sustainability. The Chamber director was inspired by local media coverage of the NWEI conference, and her phone message was waiting for me at the end of the day Friday. What a wonderful and direct outcome!
Before my inspiration from the conference is redirected to these worthy conversations, I want to present some easily scannable conference highlights from sessions I attended. Below, please find short summaries and relevant links to more information. The conference schedule contains details on all the presentations held Thursday-Sunday at Fort Worden State Park…
*Below are just a few excerpts from Shelly’s full post. To read the full recap, visit www.sustainabletogether.com
Conference Highlights – FRIDAY
Community Building, Sustainable Food and Neighborhood Activism: A Port Townsend NWEI Case Study
Imagine if every Menu for the Future course had a farmer or food producer at the table? That was the case for the 28 NWEI discussion courses organized in our county in 2010. Judy Alexander and Peter Bates (both NWEI organizers) and local Grange President Dick Bergeron shared how they found common ground to pull off this ambitious, and how it helped grow the customer base for local food.
It was an inspiring first session, notable for its outcomes (our county now spends 4% of its food dollars locally, compared with less than 1% nationwide, and there is a push to get that to 20% by 2020), its specificity (how a Google Docs spreadsheet enabled course coordination), and its enduring themes (partnerships, identity politics, how food brings people together).
Peak Moment TV interviewed these three in Fall 2010, and the interviewer’s notes nicely summarize this Town Mouse/Country Mouse collaboration. Click here to read them, and click here to watch the 28-minute video.
Accelerating Community Capital: Developing a Local Investing Ecosystem
I heard this called “the most paradigm-shifting session” of the weekend, and with the Occupy Wall Street protests now in full swing, learning how to promote local investing seems more relevant than ever.
One of the key factors driving Port Townsend’s relatively thriving local economy is the Local Investing Opportunities Network (LION), a clearinghouse between business owners who need capital and potential investors in their community. It’s not a pooled investment or a loan fund, and business owners are not making public offerings—transactions are based on one-to-one personal relationships (which gets around SEC restrictions). Since LION formed in 2006 (it was formalized in 2008), it has facilitated more than $2 million in local investments (primarily loans), with an average investment of $132,000 per active investor.
“It has been not only a huge economic boost for us, but also a profoundly hopeful thing to be a part of,” said presenter Deborah Stinson. She was joined by fellow LION investor Michelle Sandoval and locally financed business owner Crystie Kisler of Finnriver Farm “What we’re finding with LION investors is they have truly aligned their values with their actions and their bank accounts,” said Kisler.
LION’s website offers Local Investing Kits with templates of its legal agreements and forms. Peak Moment TV interviewed LION’s co-founder, an investor, and a locally financed entrepreneur in Summer 2011. Click here to watch the 28-minute video.
Becoming a Hyper-Locavore: Lessons from a 10-Mile Diet
I hadn’t read my conference schedule close enough to realize Vicki Robin would be here, and when I was casually introduced to the co-author of Your Money or Your Life—one of the most influential books of my past year—I couldn’t even speak, I just genuflected. So of course I had to attend Vicki’s presentation later that day.
Who knew it would be so funny? It turned out to be the trial run of her “relational eating” talk, describing her extreme eco-challenge to eat only what grew within 10 miles of her Whidbey Island home for one month in 2010—and she had us all laughing hysterically. Thankfully, she chose September. Thankfully her neighbors bootleg raw milk and cheese, and sell eggs and free range chickens. But at a “shocking” $5/lb, Vicki was forced to cut way back on eating the only meat available to her. In the midst of describing this protein dilemma to us, Vicki happened to look out the window and caught one of Port Townsend’s feral deer in her sights. Instantly, she leaped into a bow-and-arrow stance. “That would’ve been dinner,” she declared, to her audience’s great delight.
Look for her undoubtedly good-humored book to come out next year: Blessing the Hands that Feed Us: Lessons from a 10-Mile Diet (Viking 2012). Vicki blogs at http://ymoyl.wordpress.com/…
To read more about Kurt Hoelting’s keynote address about Harnessing the Power of Place to Build More Resilient Lives and Communities, workshops on community walkability, NWEI’s new course Hungry for Change: Food, Ethics and Sustainability and highlights from Farmer’s Market tour and the Farm Tour, click here.
Shelly Randall blogs at SustainableTogether.com and can be reached at shelly@sustainabletogether.com or 360-301-2540.










